Roodeberg kicks off rugby season with match-day meals

It’s international rugby season in South Africa, and as the Springboks take to the field, South Africans are gathering around the fire, raising their glasses, and doing what we do best: celebrating with flavour, pride, and heart. And what better wine to toast the Bokke than with South Africa’s very own legacy brand – Roodeberg – the red blend that once traded hands for match tickets, but is now widely available across the country, meaning you can watch the game and sip your Roodeberg too.

As the Springboks carry their legacy forward on the field, Roodeberg continues to do the same at the table – uniting friends, family and fans with a glass of something unmistakably South African. To mark the season, KWV has just unveiled Winemakers Selection Edition 10: The Roodeberg Legacy Box, a curated selection of Roodeberg wines paired with flame-grilled recipes by award-winning cookbook author Elmarie Berry. Designed for rugby weekends, it is a call to light the coals and savour the ritual of game day with bold, braai-friendly recipes – letting you keep one eye on the coals and the other on the game. From flame-grilled favourites to slow-braised classics, each pairing is a match-day winner, made to enjoy with a glass of Roodeberg and plenty of gees.

Sign up now! Exclusively available to KWV Wine Club members, The Roodeberg Legacy Box offers R1 791 in value for just R950.
OR find Roodeberg online at www.kwv.co.za for R120.00, or at selected liquor stores nationwide.

Match-Day Pick: SA vs Italy – 12 July
Fire-toasted Pizza Jaffle with Salami
After a clean sweep in the past two showdowns, Italy came in hungry to settle the score – but the Boks had other plans. South Africa kicked off the season in strong form with a convincing win, and we celebrated with a fire-toasted pizza jaffle packed with salami and cheese — with a glass of Roodeberg raised in victory!

Match-Day Pick: SA vs Australia – 16 & 23 August
Aussie Burger
Australia always brings the heat – and this time, we’re returning the favour. Get ready to fire up a few Aussie-style burgers stacked with bacon, pineapple and beetroot, and roast the Wallabies both on the fire and on the field.  Best enjoyed with a glass of Roodeberg in hand.

Match-Day Pick: SA vs New Zealand – 6 & 13 September 2025
Crispy Lamb Chops on a Bed of Fries with Aioli
The rivalry that needs no introduction. After our nail-biting 12 -11 World Cup win – and a few sweet victories since – the All Blacks are out for redemption. But history is there to be rewritten. And not only is our rugby better – so is our lamb. We’re firing up the braai for crispy lamb chops on a bed of golden fries with aioli. Charred to perfection, and proudly South African – because, after all, salads don’t win scrums.

Match-Day Pick: SA vs Argentina – 27 September and 4 October
Picanha Steak on the Fire with Chimichurri
Los Pumas are known for their grit – and for making us work hard for our points. They’ve got beef, but we’ve got fire. And while they’re proud of their picanha, we reckon we can do it better – with a smoky, coal-grilled picanha steak topped with chimichurri, and a generous pour of Roodeberg on the side. Bold flavour. Big plays. Served medium-rare and proudly South African.

Match-Day Pick: SA vs France – Saturday, 8 November 2025
Coq au Vin, South African Style with Red Wine Butter and Dauphinoise Potatoes in a Potjie
After that iconic quarter-final win in Paris, the French will be out to settle the score. But this time, we’re roasting the roosters – again. On the menu? A rich, slow-cooked Coq au Vin with red wine butter, served with golden dauphinoise potatoes bubbling away in a three-legged potjie – what we proudly call good old potato bake. Just like our rugby, it doesn’t need fancy words to be exceptional. French in name, but fired with South African soul, just like Roodeberg.

Whether you’re watching from the braai, the couch, or the stands – there’s one thing that’s certain: Game Day is better with Roodeberg. So, stoke the coals, rally your people, and let the Springboks inspire your next great gathering.

Because when the Boks play, we make it an occasion – and Roodeberg is always part of it.

Find Roodeberg online at www.kwv.co.za for R120.00, or at selected liquor stores nationwide.

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Sharese Hunt

Love all things wine-related.

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